One of the great things about the internet is that it levels the field. In the old days, credentials or a break were often required. Nowadays you can be an expert just by being yourself. It helps to have a unique angle on things, though.
Some of us have a lifetime of experience or specialized training. This make us experts.
Others who may find themselves lacking in training or experience might discover they are clued-in to current trends.
Almost everyone has advice for their friends. Why give it away to friends who listen? Why not sell it?
The point is that you are an expert on something already. The next task is to come up with a way to turn your expertise into a product.
Sunday, April 27, 2008
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