Monday, May 19, 2008

Keyword Research Tools

My favorite keyword research tool is WordTracker. Here's the URL for the free tool...
http://freekeywords.wordtracker.com/


A few things you should know:
  • Their pay-for-usage front end is awesome for finding keyword combinations for immediate traffic. Pay attention to this blog. I will tell you how to make the most of it!
  • Start by using single-word terms. You will likely discover that people are doing searches you haven't thought of!
  • Don't just pay attention to the high-traffic numbers. As a newbie, you can gain a foothold with terms that list in the 10's rather than the super-competitive 100+ combinations.
As much as I love Google, their keyword suggestion tool is crappy.

Also, the Overture tool sucks. Since they got bought out by Yahoo, they have been phasing out the keyword suggestion tool. How lame. Now, if you want to do pay-per-click with Yahoo, you need to run blind. I can help. I can teach you how to optimize Yahoo pay-per-click. But watch out! The defaults are designed to get you to make mistakes and spend money you don't need to spend. Call me and let me walk you through the setup. 415-251-0457 My $60 consulting fee will be money well spent in terms of making the most of your PPC dollars.

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